Campaign timeline
From idea to “we did it!”
Seven phases, from planning to sharing results. What you do, what we do, and how long each one takes.
See the seven phasesExplore the seven phases
- 0Before you start · 1–2 weeks
Prepare your materials and plan ahead
You: copy, images, video, budget, and who you’ll tell about it.
Us: we provide guides and examples to do it right.
- 1A few hours
Create your campaign and submit it for review
You: fill out the form, check the preview, and submit it when it’s ready.
Us: we’ll let you know if any requirements are missing.
- 2Under 48 hours · usually the same day
We review your proposal
Us: a team member reviews the campaign and suggests improvements if needed.
You: make any necessary tweaks. In a rush? Let us know when submitting it.
- 3Day 1
Launch: the first donations
Few people donate to an empty campaign. Before sharing it publicly, reach about 10% of your goal with your inner circle. And be the first one to donate.
- 4Entire campaign · recommended ≥ 40 days
Spread the word and reach your goal
The most demanding phase. Social media, press, companies, acquaintances, events, raffles, or match funding: this is where good planning pays off.
- 5Upon completion, or on the 15th of each month
Receive the funds raised and make it happen
Us: we transfer the funds to the beneficiary organization, to you, or directly to suppliers, so no one has to “handle” the money.
- 6During and after
Say thank you and share the outcome
Send updates to your donors with your progress and achievements. That’s what will bring them back for your next campaign.
A typical 40-day schedule
A guide to pacing your efforts. Every campaign has its own rhythm: adapt it to yours.
Weeks relative to launch. The recommended duration is at least 40 days; it can be shorter if there is a reason.
And afterward, how do you receive the money?
The funds raised are held in an account managed by the Foundation until the campaign ends or you request them.
To the beneficiary organization
If you are raising funds for an organization, give us their details and we will transfer them directly.
Direct payment to suppliers
We pay the planned invoices directly. Total transparency: the money never passes through your account.
Ongoing campaigns
We pay on the 15th of each month if over €500 has been reached. You have one year to request a payout.
Questions about any phase?
Deadlines, requirements, payout… Find everything in the help center, and if you need more help, our team is here for you.
All set?
Start with Phase 1. You can save and come back whenever you like.